Keyword Density, Shaving Cream, Books, and Categories and Tags

Over the past few days, I've been experimenting with keyword density. If you have no interest in learning how to make money online, then feel free to stop reading. Otherwise, stick around to find out what I've learned.

Keyword Density

I didn't just test changes I made to existing posts to increase keyword density, I tested some existing posts. I used Google's keyword tool and checked specific URLs. I wasn't surprised by the results. The vast majority of the posts on this blog do not have the sufficient keyword density for proper keyword targeting.

The contextual ads served for Google AdSense, as well as other advertising services which use the same advertising model, are based on keyword density and related keywords. Thanks to references from places like Court's Internet Marketing School and Internet Marketing with Josh Spaulding, I discovered the SEO Book Keyword Suggestion Tool as well as SpyFu, which tells me how much advertisers pay for ads targeting specific keywords.

Shaving Cream

When I wrote about a shave as smooth as a baby's bottom, I was targeting "shaving cream" as the main keyword, or key phrase in this case. I didn't however, pay attention to related keywords. Using the SEO Book Keyword Suggestion Tool, I plan to go back and edit that post to change things up a bit without detracting from the content.

Books

I haven't written anything about books on this blog. I think I'll start writing book reviews as I get the opportunity to do so. I have 7 books authored by Kelley Armstrong in my possession, 3 of which I've already read.

There are nearly 10,000 searches per day concerning books and related terms. "Kelly Blue Book" garners an estimated 22,000+ searches per day. It's no wonder that auto trading blogs do so well.

"Books" and related terms draw advertising from Amazon, Borders Book Stores, Barnes & Noble and others. They don't pay a lot, but they advertise a lot.

Categories and Tags

Just as the content of a post needs to have good keyword density, so do the categories and tags used for the post. Books should fall into one or more categories with related keywords, such as "book reviews". The tags should relate to kinds of books, the genres, the authors and things of that nature.

When a post or page is indexed by search engines, the entire page is indexed, including the categories and tags. Categories and tags can increase proper keyword density, if used correctly.

Wrapping Up

I'm aware that most of this blog's categories and tags, as well as specific posts, don't take advantage of keyword density. I can assure you, I'm in the process of changing all that.

While this is still a personal blog, it doesn't mean it has to suck for search engine traffic. Your own personal blog, if you have one, doesn't need to suck either.

Gray Matter Exercises #2

Brain Here are some more of my thoughts that have just been begging to be released from my skull.

The Bible

I have had many trusted friends in the past. Unfortunately, most of them have died of old age, diabetic problems, and other assorted anomalies. One of them told me (back in the 90s), "Never talk about religion, atheism or anything of the sort in a public forum unless your public forum is designed for it." Of course, he's talking about controversy that can cause flame wars of the most hideous kind.

Well, I happened to accidentally surf to Capella's Guide to Atheism, a blog where the author is spending all of his time debunking and refuting biblical history and claims. I don't get it. Why go to all that trouble? Either a person believes or a person doesn't. It's pretty simple. Debunking and refuting something that's more than 2,000 years old, in my opinion, is an exercise in futility. The words written in the various books of the "Holy Bible" were obviously not written in a way people of the modern era would understand (at least not all of it), but I'm sure the people of the day understood it perfectly. And this, my friends, is probably the last time you'll see me write anything about religion.

Commonality

It's amazing when you discover you have something in common with someone else, especially when it's something obscure. I recently found out that Vic at Blogger Unleashed has more in common with me than just blogging. He cut his teeth on the Commodore 64 computer, just like I did, back in the 80s.

I wonder if Vic remembers reading the things I used to read, like articles by Jim Butterfield. Another fellow blogger, Andy Beard, may have actually met Jim in person, although he doesn't remember clearly whether he did or not.

My Web Host Breaks Things

I really like the service of HostNine. It's probably not the cheapest web host and it's probably not the best, but they're working on it. The only thing that annoys me is that they do upgrades all the time and some of those upgrades break things.

Back in December, I installed Mint to use as a stats package alongside FireStats. I never mentioned it, of course, and perhaps it's a good thing that I didn't. HostNine recently did an upgrade and Mint stopped collecting hits. I now have it on the back burner until I can figure out what's wrong. I don't think it has anything to do with the upgrade from PHP4 to PHP5, because I reverted to PHP4 and it still didn't work. So I put it back to PHP5 and I guess I'll just have to find out what's wrong.

In the meantime, and I really don't like using an external service, I'll be using Clicky again. It collects the same data as Mint, but goes into more detail.

Feelings of Obligation

One of the reasons putting a PayPal donation button up was the hardest thing I've ever done is because of the feelings of obligation I knew I'd experience. I don't think it's just me. I think everyone feels obligated to repay those who help them in a time of need, even if they won't admit it to anyone or even to themselves.

I fell on some hard times during the early years of my marriage, and sometimes had very little for me and my family to eat (the military didn't pay well enough to support a family, especially at the pay grade I held at the time), but we managed to survive without asking for help. We kept getting ourselves in and out of debt. My wife once asked me why I just didn't ask for help. Call it pride, or call it stupidity, but asking for help seems so wrong when I know there are others in worse shape.

Suddenly, out of nowhere, I realized it's okay to ask for help and receive it as long as I remember to help others in a similar fashion. I think, if everyone else developed this attitude, some of the societal problems that exist today wouldn't exist at all.

English Language Books

I like to read novels in specific genres. It's an undeniable fact, however, that getting new English language novels locally is difficult. New novels are virtually impossible to get. I can find the second in a series, or later, but never the first.

There's an old book that's been out of print for a long time that I want to get my hands on. It's "Earth Abides" by George R. Stewart. I read it more than 20 years ago and I want to reread it. I think, because I'm going to be back in the US for about a month, that I'll order it from Amazon. I spotted some copies for sale for less than $5.00 in US dollars.

There are other old series of novels I'd like to read. Some I've read one or two books in the series and some I haven't read at all. Aren't there any eBook novels which can be downloaded as PDFs or something and read without some kind of proprietary eBook reader? I'm talking about stuff that isn't 50+ years old.