Keyword Density, Shaving Cream, Books, and Categories and Tags

Over the past few days, I've been experimenting with keyword density. If you have no interest in learning how to make money online, then feel free to stop reading. Otherwise, stick around to find out what I've learned.

Keyword Density

I didn't just test changes I made to existing posts to increase keyword density, I tested some existing posts. I used Google's keyword tool and checked specific URLs. I wasn't surprised by the results. The vast majority of the posts on this blog do not have the sufficient keyword density for proper keyword targeting.

The contextual ads served for Google AdSense, as well as other advertising services which use the same advertising model, are based on keyword density and related keywords. Thanks to references from places like Court's Internet Marketing School and Internet Marketing with Josh Spaulding, I discovered the SEO Book Keyword Suggestion Tool as well as SpyFu, which tells me how much advertisers pay for ads targeting specific keywords.

Shaving Cream

When I wrote about a shave as smooth as a baby's bottom, I was targeting "shaving cream" as the main keyword, or key phrase in this case. I didn't however, pay attention to related keywords. Using the SEO Book Keyword Suggestion Tool, I plan to go back and edit that post to change things up a bit without detracting from the content.

Books

I haven't written anything about books on this blog. I think I'll start writing book reviews as I get the opportunity to do so. I have 7 books authored by Kelley Armstrong in my possession, 3 of which I've already read.

There are nearly 10,000 searches per day concerning books and related terms. "Kelly Blue Book" garners an estimated 22,000+ searches per day. It's no wonder that auto trading blogs do so well.

"Books" and related terms draw advertising from Amazon, Borders Book Stores, Barnes & Noble and others. They don't pay a lot, but they advertise a lot.

Categories and Tags

Just as the content of a post needs to have good keyword density, so do the categories and tags used for the post. Books should fall into one or more categories with related keywords, such as "book reviews". The tags should relate to kinds of books, the genres, the authors and things of that nature.

When a post or page is indexed by search engines, the entire page is indexed, including the categories and tags. Categories and tags can increase proper keyword density, if used correctly.

Wrapping Up

I'm aware that most of this blog's categories and tags, as well as specific posts, don't take advantage of keyword density. I can assure you, I'm in the process of changing all that.

While this is still a personal blog, it doesn't mean it has to suck for search engine traffic. Your own personal blog, if you have one, doesn't need to suck either.


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12 Comments

  1. Ray says:

    For a blog with no ads, like mine, the tags are usually fairly unnecessary. I just use them to back up the categories :lol:

  2. Comedy Plus says:

    I don't want to make money on my blog, but I did read this and am going to go take a look at Google's keyword tool. I'm sure I fail at this as well. Have a great day RT. :)

    Comedy Plus's last blog post..The Maury Povich Home Paternity Test…

  3. Alison says:

    As an aside, I love Kelley Armstrong's books :grin:

    Alison's last blog post..A Passion for Victorian: G.F. Watts

    • RT Cunningham says:

      I plan to do a book review of "Bitten", as early as tomorrow.

    • Ray says:

      I read Bitten some time ago. I have noticed that female supernatural writers tend to concentrate very very heavily on the erotic possibilities over the character development – Anne Rice, Kelley Armstrong, Lilith Saintcrow, and the other one who's name escapes me.

      Male writers tend to have a lot of character and story with the occasional sex scene. Female writers tend to have a lot of sex scenes with the occasional bit of story.

      Shame because the stories could have been great and the writers are very talented.

      Ray's last blog post..Zemanta

    • RT Cunningham says:

      The first and second books in the series had some erotic episodes, while the third had none. I'll be interest to see how the remaining books turn out. I agree with you, Ray. You can usually tell whether it's a male or female author without reading the byline.

  4. Biggest Reason Original Article Fail is Keywords and Keyword Density

    An article must always be focused on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for.

    The Important thing is that you have an article that has the keywords that are related to your site. There are many tools in the internet that provides service in helping a webmaster out in determining what keywords and keyword phrases are mostly sought out. You can use this tool to determine what keywords to use and write about.

    internet income's last blog post..4 Main Advantages Joining an Established Blogging Site

  5. Thanks for this. You was help me. Article who your writen was so important for me. Thanks again :)

  6. I like your post! I agree with you on keyword density and you will not fail on google keywords tool. I am actually working on an amazing book about the adoption of 7 boys from the projects in New York City.

    Michael Rosen
    http://www.michaelrosenwords.com

  7. robbie says:

    If you want to get certain keyword density….create a blog for every niche instead of a general themed site

    put the keyword in URL, site title, site description (html), site keywords (html) and headers.

    also don't use 'it' in the sentences, replace with the keywords that you seek

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